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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. Identify the scenario where IBM Cognos Express will NOT be the correct choice:

A) Reporting on inventory levels
B) Creating dashboards for Marketing
C) Budget planning in the Office of Finance
D) Bursting statements to thousands of customers

2. A sales organization believes low sales value = low service value. What could you say to overcome that objection?

A) Start small, show immediate value then grow; Use trial to demonstrate ease and value; Show how they can leverage Excel skills
B) Smooth glide path to the Enterprise solution
C) Compared to IBM Cognos Business Intelligence. Midmarket solutions have a lower cost of entry while retaining similar services revenue opportunities
D) Stress the "Easy to Buy" Midmarket message, the products are packaged and priced right; Start small, start anywhere, deliver immediate value, and grow; Recommend available compelling IBM Global Financing offerings

3. An existing IBM Midmarket customer wants to create reports consisting of existing data along with supporting text that adds context to the data. What capability would help them?

A) IBM Cognos Express
B) IBM Cognos Disclosure Management Express
C) IBM SPSS Modeler Premium
D) IBM Cognos Controller Express

4. What is the maximum number of IBM Cognos Express Performance Management users permitted if the customer buys an IBM Cognos Express Performance Management Connector?

A) 50
B) 150
C) No limit
D) 100

5. At a minimum, what IBM Cognos Express software entitlement(s) does each customer require?

A) IBM Cognos Express Administrator. IBM Cognos Express Connector and IBM Cognos Express Consumer
B) IBM Cognos Express Connector and one of the user roles
C) IBM Cognos Express Administrator
D) IBM Cognos Express Administrator and an IBM Cognos Express Connector

Solutions: